Mapflow Ltd. has launched Avego, a new GPS-based mobile technology designed to reduce wasted seat capacity in cars and expand commuting options…Drivers only require an iPhone. Passengers can use either an iPhone or a regular mobile phone…Avego lets drivers automatically advertise excess capacity that can be filled by paying passengers…and subsequently restrict matches to those within the user’s criteria. For example, a female driver may choose to only accept female passengers….
Arriving in the midst of a global green movement, Avego intends to capitalize on social networking to encourage more responsible and environmentally friendly behavior…